Online Branding

Online Branding

County Clerk launches first online branding registration & renewal in state

For the first time in Texas history, livestock owners and agents will be able to register or renew their marks, brands and tattoos using a new online application – only in Collin County. 

County Clerk Stacey Kemp has announced that the renewal period for all currently registered marks, brands & tattoos begins Sept.  1, and ends Feb. 29, 2012.  Any mark, brand, tattoo not renewed by the deadline will be considered abandoned and available for someone else to register beginning March 1, 2012.

The good news is, you can now do this online, starting Sept. 1.

Texas, the only state to allow registration at the county level, requires all brands to be renewed every 10 years.  The expiration date for all marks and brands in Texas is Aug. 31, 2011.  Collin County currently has approximately 350 different marks and brands registered locally.

The old process was a bit labor intensive, and involved the owner and Clerk searching  the brand book to ensure a brand was not already registered to another owner, drawing the new brand on a two-part registration card, indexing and copying the new records, and then passing it on to the Texas and Southwestern Cattle Raisers Association.

In order to make the upcoming registration and renewal procedures more efficient, Ms. Kemp contacted the TSCRA to ask their opinion on automating the application. They not only approved of the idea, but were also excited about taking the plan statewide.

Working with Collin County’s Information Technology department, Ms. Kemp was able to publish the county’s brand book online in June, a first for any county in Texas, in the first step to automate the entire registration-renewal process. The application for both renewals and new registrations will go live on Sept. 1.

The new website for this process will also include the ability to submit payments online using a credit or debit card. It’s just another way for ranchers and farmers to more efficiently register and renew their marks, brands and tattoos as required by Chapter 144 of the Texas Agriculture Code.



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